My friend Vick Strizheus has some great marketing tips that you can access below
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I’ve seen flashy websites selling this information and Vick”s giving it to you for free.
Here’s some of what’s inside.
- 5 dirty SEO tricks
- Generating More Blog Traffic
- Digital Photo Money
- How To Write Headlines That Sell
- Internet Biz Ideas
- Marketing to Moms
- Mind Success Strategy
- How To Sell Ebooks
- How To Sell Stock Photography
- How To Sell Websites
- Social Media Primer
Here are a couple tips I picked out about authoring headlines. Great stuff!
#1 Tap into Your Prospects’ Emotions
According to psychologists our buying decisions are based first and foremost on our emotions. Use headlines which offer your readers a strong emotional benefit or reaction. Some possible emotions are:
For example, The 20-Minute Step that Will Make You a Business Genius taps into readers’ desires to feel smart and powerful.
Other emotions you can tap into are a desire to feel:
1. Attractive
2. Sexy
3. Assertive
4. Confident
5. Energetic
6. Pampered
7. A sense of belonging
8. In control of their own destiny
9. Wealthy
10. Proud
11. Respected
12. Safe
#2 Make it Active
To compel it’s important to use active language – language that shows movement and commands attention.
For example, “Stop Your Sugar Cravings Today With This Simple Step,” is a fine headline however it doesn’t command action nor does it really tap into any emotions. However, “Conquer Your Sugar Cravings With This Simple Step.” Conquer is an active and emotionally powerful word. Readers receive the benefit of feeling powerful and in control and it commands action.
I’ll admit in my articles and videos I’ve used the word STOP way, way too much. It’s now going to be CONQUER. It’s much more engaging.
Vick has a whole lot of other excellent tips. Some is geared to the beginner, but I think even seasoned affiliates can grab a tip or two. Sometimes we all need little refreshers as well.
This is not an affiliate link, I just wanted to pass along a resource providing solid Internet marketing tips.
Plug in your info and grab ‘em! — http://bigideamasterminds.com
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